Sunday, October 28, 2007

The New Ad Campaign

All over town, I find churches that have invested in slick multicolor banners with big bold letters stating, "Casual Dress, Contemporary Worship," and other slogans which aim to catch the attention of a certain audience. One church I passed today had scrolling across their electronic marquee, "We Serve Starbucks Coffee." Recently another church I saw had a large banner advertising "Blended Worship." This caused me to wonder how many unchurched people were out there shopping for "blended worship," or how many even knew what that phrase means. It seemed to me that the target for that ad campaign was people who were unsatisfied with their present church's music. So all of this got me thinking, and the following was the brainchild of that thought process:




I am curious to see what kind of attention it draws. I will keep you posted ....

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